Some of my best work
Awarded Gold at the American Design Awards, August 2005.
Hampton, Va. - This was my first client site created in fullscreen flash. It involves displaying the current year’s bike models, as well as providing a dynamic list of bikes that are currently available, sorted by brand name and model type.
The backend is fully-manageable by the client, and the animation is impressive. It encompasses the feeling of a thrilling cinema. I wanted the visitor to get the same chills that you get when an amazing new film is previewed for the first time. It was important that the site remain dirty and textured, because the last place a biker wants to find himself is clean and confined indoors.
Virginia Beach, Va. - A small record studio came to me in search of something simple, yet profound. My idea was to make the site as logical and uncomplicated as the iPod - a product that simplified it’s own industry. All band content is dynamically pulled from files that the client may edit. For the most part, this was a successful attempt at creating a website without your “typical” navigation.
Atlanta, Ga. - Redesigning the GoSmallBiz site was something I had been wanting to do for years, but the importance of the redesign escalated as everything around it began to look newer, and fresher. The previous site was not designed by me, and never really projected the kind of professionalism that I always thought it should have. With the opportunity to graphically enhance the site, for more than 50,000 members, I was also provided with the opportunity to increase usability, and make the most accessed member areas easier to get to, and more obvious as to where you are in the website. The green circle with the arrow (in the logo) became more pronounced in the new branding strategy, and this shows with the subtle uses of the arrow pointing right throughout the interface.
Atlanta, Ga. - Finestone & Morris is a panel of lawyers working in the prestigious Tower Place building in the heart of Buckhead. The client had a fascination with the front door and wanted it to play the starring role. I developed a concept that was centralized around the door and the perspective experienced when coming around the corner, after exiting the elevator. The most difficult part of this was adding life and warmth to a door, without using people. Before I knew it, I had created a “haunted house”-like interface. A less difficult task was creating a completely flash-driven website for the middle/older demographic, and respecting the limitations of simple, slow transitions.
Atlanta, Ga. - Who’s Next Entertainment is a budding entertainment company headquartered in Atlanta and dealing with talent across the nation. My first concept was to use a door to conjure the words, “Who’s Next?” The “door” is used by their competitors, so I began to conceptualize a new theme. After further discussion, they were inspired by the AOCC website and made an interesting proposition - keep the curtain and the stage, but clean it up.. Sean John style. It’s a black tie event, but, luckily for you, you can attend at home in your silks.
Phoenix, AZ - Prevention Benefits contacted me to establish a presence on the web. They didn’t have a lot of content, but wanted to appear “full” on the website, as opposed to empty. This was achieved by having the three major sections each occupy a third of the white space, and when in use, fill up the entire area, so that the entire real estate of the screen is participating.
Atlanta, Ga. - This is the second generation of the toolbox. (Click here to view the first generation.) I created this site displaying all of the various applications, each identifiable by a colored toolbox. Together, they all form a cohesive family. Along with the sales site for the Toolbox, are the individual, colorized interfaces for each of the applications.
Atlanta, Ga. - Hybrid Conversions is a bright company outside of Atlanta doing some amazing things with hybrid technologies. They sell kits to turn your existing car into a hydrogen-producing machine. They needed to stand above their competition, and this was done by giving them an incredibly simple, but powerful brand.