This fictional packaging is another attempt at creating a product which does not already exist, yet one that people cannot live without. I have extended Philips lighting division by creating a Color Therapy Kit. Sold at both hardware and novelty stores, this kit involves experiencing light for it’s healing properties. It is a wide belief that exposing yourself to colored light can help you, therapeutically. The value is found in the poems on each color’s box, and a small booklet that teaches the consumer what each color is known to do. This product would sell six bulbs in each package, increasing sales of traditional “party” lightbulbs at a rate of 600%.